The moonflower (Ipomoea alba) is a tropical vine known for its large, fragrant white flowers that bloom at night, creating a spectacular nocturnal display.

Native to tropical and subtropical regions of the Americas, moonflowers have been cultivated for centuries. Cambridge University Botanic Garden has maintained specimens as part of their extensive collection of tropical and subtropical plants, documenting their unique nocturnal blooming patterns.

C.71.bb.4

Wuthering Heights; and Agnes Grey

by Ellis and Acton Bell

Author: Emily Brontë, Anne Brontë, and Charlotte Brontë

1850

Image: From the British Library collection

The Commercial Opportunity

Storytelling Potential:

• Moonflowers represent fascinating adaptations in plant evolution, having developed night-blooming characteristics to attract nocturnal pollinators like moths. They serve as important subjects for botanical research and horticultural education.

Immersive Concepts:

• Flowers open at dusk and close by morning
• Blooms can reach 6 inches in diameter
• Emits a sweet, jasmine-like fragrance
• Pollinated primarily by hawk moths
• Part of the morning glory family (Convolvulaceae)